Launched in 2014, Story bites is a regular feature of YourStory, with notable quotes in our previous articles. Share these gems and information with your colleagues and networks, and return to the original articles for more information.
Taken from our comprehensive coverage of the Change Actors and Game Changers in 2021, we present 50 quotes on storytelling in action (see last year’s compilation of quotes here). See also Your story Changemaker story canvas, a free visualization tool for entrepreneurs and founders.
We’ve broken down these 50 quotes into eight categories: Foundations, Pandemic Era, Digital World, Business Stories, Art, Travel, Indian History, and Startup Stories.
Your story wishes all founders, innovators, agents of change and storytellers a Happy Holidays, and all the best for success and impact in 2022!
Your story is your birthright. – Murray Nossel, “Powered by Storytelling”
History is queen… and the writer is the maker of queens. – Krishna Udayasankar, A Hit scenario
Storytelling is not about the gift of gossip; it’s about believing in the story you’re telling. – Shan Kadavil, FreshToHome
Good stories are always beautifully empathetic. – Akshat Srivastava, “Warm and loving medicine”
Stories resonate best when placed in the context of the lives of your target audience. -Vandana Sandhir, Genesis BCW
A story can translate dry, abstract numbers into compelling images. – Stan Garfield, “The Community Management Handbook”
Data adds precision to your story while making it more compelling and persuasive. – Adri Bruckner, Anjana Menon and Marybeth Sandell, What’s your story?
It takes a community to make a writer. We all have a story to tell. – Pratilipi
The era of the pandemic
The history of vaccine development are amazing examples of how time can be compressed and scientific mobilization can be initiated. – Vinod Paul, NITI Aayog
We encountered a reservoir of great stories of inspiration, response, generosity and kindness. – Puja Marwaha, CRY
It is heartwarming to hear the many stories of neighbors coming together to deal with this unprecedented situation for over a year now. -Vijay Arisetty, MyGate
Amid the pandemic gloom over the past few months, the success stories of India’s growing breed of unicorns (startups that exceed $ 1 billion in valuation) have been cause for celebration. – Manish Dalal, Newfold Digital
The digital world
Stories can be written in words, but when written in pixels, the magic is simply unparalleled. – Shrey Bhagat, Knot of Bells
It’s no secret that videos are the most effective way to tell stories. – Kaizad Hansotia, GetNatty.Live
NFTs are inherently social. The value of NFT is reinforced by the stories, interactions, derivatives and provenance that surround them. – Vaas Bhaskar, capital of elevation
By using digital storytelling across multiple online platforms, brands are now able to connect with their consumers who are now looking for more than just products. – Divya Gupta, capital of Aavishkaar
Consumers are moving from traditional transactional e-commerce environments to one that integrates social engagement, fun and storytelling at the heart of the customer experience. -Zinnov
The social media landscape has definitely blurred or almost blurred the line between internal and external communication. -Adri Bruckner, What’s your story?
Many successful businesses refuse to embrace the digital world soon enough, and the results are visible to all of us. HMT and HMV are classic stories of this disease. – Robin Banerjee, “Who’s Goofing and How”
No matter how many ad placements you choose or storytelling you do, almost 40% of the purchase happens with personal experience. – Swagat Sarangi, Smytten
For business communications, it has become more important than ever to demonstrate emotion, compassion and human connection. – Marybeth Sandell, What’s your story?
A business story is a story with a strong human element, has lots of anecdotes, and highlights milestones along the way. – Sunil Kant Munjal, Hero Enterprise
A good business book should tell one or more good stories. Stories should be taken from real life, should be believable, engaging, and should carry powerful lessons. – TN Hari, “The Making of BigBasket”
Business books should be read by non-professionals. This is only possible when writers believe in simplicity. – Tamal Bandyopadhyay, ‘HDFC Bank 2.0’
A book allows you to write about this business in a way that offers both the big picture and the big picture. There is a lot more nuance, depth and range. – Mihir Dalal, ‘Big Billion Startup’
Nature inFocus – Winner – Films
Art and culture
The story behind the art is sometimes as, if not more, important than the tangible interpretation of this process. It gives you so much more context on the struggles of the time, its historical relevance, and the thinking behind the work. – Arjun Guleria, the Society for the Appreciation of Art
Each painting becomes a micro-story, evoking different emotions. – Anusha Adabala, Chitra Santhe
Not all art needs to be pretty, but it certainly needs to elicit a reaction from the viewer. He must tell a story. – Kanchan Rathna, Chitra Santhe
[Photography] is not only a question of aesthetics, but also of stories. – Prasenjeet Yadav, National Geographic
Family histories also involve grasping the social and cultural environment of the time. It is these anecdotes and personal stories that give us a glimpse into the life and times of the previous generation. – Samrata Salwan Diwan, Family Fables Co.
The more women enter mainstream cinema, the more plurality we will see in terms of stories, scripts and screenplays. – Deepshikha Deshmukh, ‘Bellbottom’
It is important to package, market the story and present the products of our entrepreneurs and artisans so that we can create value from their products. – Conrad K Sangma, Chief Minister of Meghalaya
Whenever there is a technological change – be it radio, print media, movie screens or television, [Indian] mythological stories are repackaged to fit this medium. – Satish Meena, Sutradhar
It’s okay to fail as long as we learn from our mistakes, and companies need to talk about it more because there are valuable lessons hidden in these failures. – Anjana Menon, What’s your story?
Up to 95% of technicians stop learning at some point. But all the great stories emerge from the remaining 5% who never stopped learning. – Madhusudhan Anand, Ambee
Raised or not, female or not, each of our lives is made up of stories. – Sayantani Dasgupta, “Women who behave badly”
It is imperative for us to tell our stories because it is the only way to cultivate and preserve hope. – Deepak Ramola, FUEL Project
The history of India
The year 2021 will go down in history as the year the history of India’s tech IPO began. – Anup Jain, Orios Venture Partners
With nearly 70 unicorns today in India, almost 90% of which have become unicorns after 2015, we really think our startup story is still in its infancy. – Piyush Goyal, Minister of Trade and Industry
Small Indian towns will write the next chapter in Indian startup history. – Ritesh Agarwal, Oyo
Reaping the benefits of the digitization of the new era and the pandemic-induced e-commerce boom, Indian SMEs have become central to India’s growth. – Vidmay Naini, eBay
In the next decade of India’s growth history, manufacturing will play a huge role in catalyzing both small manufacturers and large customers to realize their full potential. – Amrit Acharya, Zetwerk
We can see a growing trend of investment in startups fueling India’s growth story, and seeing a Level II urban startup competitively against a startup in Mumbai or Delhi shows its ability. . – Nandini Mansinghka, Mumbai Angels Network
With the right ecosystem partners backing their story, there is no reason for an Indian startup to not only produce great ideas, but also create the businesses of the future. – Madhukar Sinha, Indian quotient
The second quarter of 2021 was impeccable for the history of startup growth. Being the most funded quarter, it also added the highest number of unicorns. Standing during the headwinds of the second pandemic wave, the Indian startup ecosystem has demonstrated strong resilience during this quarter. – Nasscom-PGA Laboratories
Stories, of all narrative forms, are the most memorable – practice telling the story of your vision before the pitch. – Ali J Ahmad, Punita Bhatt and Iain Acton, “Entrepreneurship in Developing and Emerging Economies”
Having the dream is a very important first step in the history of any startup. But making the dream seem real even at an early stage is something that is often overlooked. – Vinay Kanchan, ‘Sportiness’
You have to invest in your product. At the end of the day, it’s all about great storytelling. – Vijay Sajja, Evergent
It is important to have stories of superstars to motivate young people to get into entrepreneurship and to trust the ecosystem. – Alok Ramsisaria, Grazitti Interactive
Startups and entrepreneurship are really important parts of the global economy, stories of people and growing businesses. – Cecilia Lenk, NetCapital
When you decide to grow and develop further, you are accountable to the millions of people who invest their savings in your journey and your story. – Abhinav Yajurvedi, PharmEasy
Your story also published the paperback “Proverbs and quotes for entrepreneurs: a world of inspiration for startups” as a creative and motivating guide for innovators (downloadable as apps here: Apple, Android).